For CEOs, COOs & heads of people
For CEOs, COOs & heads of people
Your team doesn't need another offsite.
Your team doesn't need another offsite.
Your team doesn't need another offsite.
MorningCoach® is a daily operating system with a real curriculum behind it — 21 years of daily coaching plus an eight-belt progression your people actually move through.
21 years of daily coaching
6,000+ daily CoachCasts
Members in 30+ countries
Thousands of lives changed
Why training doesn't hold
Why training doesn't hold
01
The offsite spikes and fades. Two great days, then the calendar wins.
The offsite spikes and fades. Two great days, then the calendar wins.
02
Content isn't the problem. Cadence is. You can't install an operating system in a workshop.
Content isn't the problem. Cadence is. You can't install an operating system in a workshop.
03
Daily is the only thing that survives a real schedule. Twenty minutes before the day takes over.
Daily is the only thing that survives a real schedule. Twenty minutes before the day takes over.
The Get It Done — NOW! Belt System
The Get It Done — NOW! Belt System
A curriculum, not a content library.
A curriculum, not a content library.
A curriculum, not a content library.
The Belt System is an eight-belt, 78-week progression. Your people don't "have access" to something — they move through defined stages, and you can see where they are.
1
White
Awareness &
Orientation
2
Yellow
Direction Over
Drift
3
Orange
Cadence &
Structure
4
Green
Loops & Execution
5
Blue
System Integration
6
Purple
Cognitive
Architecture
7
Brown
Scaling & Systems
8
Black
Mastery & Legacy
Each belt is a set of lessons with talking points, a "Land This" application step, and a reflection.
Built on Get It Done — NOW!, the framework the whole system runs on.
Can be run as a cohort, so a team moves through the stages together.
What your people get
What your people get
Both halves at once: a daily rhythm and a real program.
Both halves at once: a daily rhythm and a real program.
Both halves at once: a daily rhythm and a real program.
The daily CoachCast
A new CoachCast every weekday morning. 21 years, 6,000+ in the library.
The daily CoachCast
A new CoachCast every weekday morning. 21 years, 6,000+ in the library.
The Belt System
A structured 78-week progression, White through Black.
The Belt System
A structured 78-week progression, White through Black.
The daily planning system
On the tablet or paper they already use — no new device to buy.
The daily planning system
On the tablet or paper they already use — no new device to buy.
The community
Professionals carrying the same weight, plus live meetups.
The community
Professionals carrying the same weight, plus live meetups.
Formats
Formats
Three ways to run it with your team
Three ways to run it with your team
Three ways to run it with your team
Corporate is a conversation, not a checkout. Every format starts at the same place: a note to us.
Team membership
Your people on the daily rhythm together, with the full system behind it.
Cohort belt program
A group moves through the eight-belt progression as one, on a shared schedule.
Leadership sessions with JB
Direct sessions for your leaders, built around where the team is.
Many members expense MorningCoach® through professional development or continuing education budgets.
Clients · years in
People like you, a few
years in.
Founders, physicians, attorneys — people who'd already tried everything, doing this daily for years.
"MorningCoach® has been one of the best investments I've made in myself. JB's system has been a game-changer, helping me find clarity, stay focused, and continue growing despite the demands of healthcare, business ownership, and challenging seasons in life. JB has created more than a system and coaching program, he has built a community of exceptional professionals who have had a lasting impact on my professional and personal life. I cannot thank JB, his team, and MorningCoach® enough for this invaluable experience."
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Angela Sanders
Nurse Practitioner/Founder Seaside Wellness
"As a physician, it's easy to spend your life caring for everyone else while losing sight of your own direction. Morning Coach has helped me take back control of my life and align my daily actions with my mission, vision, and values. If you're looking for more clarity, pur- pose, and intention - both personally and professionally - Morning Coach will enable you to do that."
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Stacy Versailles
Family Physician, Mother, Wife, and Sister
"By far, MorningCoach® is THE system I
recommend. JB is in a league of his own
and the very best in the business of
personal development."
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Dr. Paul Kilgore, MD
Physician
"JB's MorningCoach stands out for its realness: a genuine community and rich daily support for its members."
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an
image
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Remove
Ingolf Karst
MD, PhD
"Hands down, the simplest and most
effective way for me to organize
my projects and focus on the ones
that matter."
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an
image
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Remove
Dave Maxfield
Attorney, law professor, ABA-
bestselling author
"MorningCoach® has provided me a
structure to plan my life more holistically —
which is helping me achieve more, faster."
Drop
an
image
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Remove
Dawn Kirk
HR executive & executive coach
"The most transparent, family- and group-
oriented solution out there. I wake up
excited to log in every day."
Drop
an
image
Replace
Remove
Eric Lama
Aviation engineering consultant
JB built MorningCoach® solo and has published a CoachCast every day for 21 years — the system on this page is the one he runs himself.
Clients · years in
People like you, a few
years in.
Founders, physicians, attorneys — people who'd already tried everything, doing this daily for years.
"MorningCoach® has been one of the best investments I've made in myself. JB's system has been a game-changer, helping me find clarity, stay focused, and continue growing despite the demands of healthcare, business ownership, and challenging seasons in life. JB has created more than a system and coaching program, he has built a community of exceptional professionals who have had a lasting impact on my professional and personal life. I cannot thank JB, his team, and MorningCoach® enough for this invaluable experience."
Drop
an
image
Replace
Remove
Angela Sanders
Nurse Practitioner/Founder Seaside Wellness
"As a physician, it's easy to spend your life caring for everyone else while losing sight of your own direction. Morning Coach has helped me take back control of my life and align my daily actions with my mission, vision, and values. If you're looking for more clarity, pur- pose, and intention - both personally and professionally - Morning Coach will enable you to do that."
Drop
an
image
Replace
Remove
Stacy Versailles
Family Physician, Mother, Wife, and Sister
"By far, MorningCoach® is THE system I
recommend. JB is in a league of his own
and the very best in the business of
personal development."
Drop
an
image
Replace
Remove
Dr. Paul Kilgore, MD
Physician
"JB's MorningCoach stands out for its realness: a genuine community and rich daily support for its members."
Drop
an
image
Replace
Remove
Ingolf Karst
MD, PhD
"Hands down, the simplest and most
effective way for me to organize
my projects and focus on the ones
that matter."
Drop
an
image
Replace
Remove
Dave Maxfield
Attorney, law professor, ABA-
bestselling author
"MorningCoach® has provided me a
structure to plan my life more holistically —
which is helping me achieve more, faster."
Drop
an
image
Replace
Remove
Dawn Kirk
HR executive & executive coach
"The most transparent, family- and group-
oriented solution out there. I wake up
excited to log in every day."
Drop
an
image
Replace
Remove
Eric Lama
Aviation engineering consultant
JB built MorningCoach® solo and has published a CoachCast every day for 21 years — the system on this page is the one he runs himself.
Clients · years in
People like you, a few
years in.
Founders, physicians, attorneys — people who'd already tried everything, doing this daily for years.
"MorningCoach® has been one of the best investments I've made in myself. JB's system has been a game-changer, helping me find clarity, stay focused, and continue growing despite the demands of healthcare, business ownership, and challenging seasons in life. JB has created more than a system and coaching program, he has built a community of exceptional professionals who have had a lasting impact on my professional and personal life. I cannot thank JB, his team, and MorningCoach® enough for this invaluable experience."
Drop
an
image
Replace
Remove
Angela Sanders
Nurse Practitioner/Founder Seaside Wellness
"As a physician, it's easy to spend your life caring for everyone else while losing sight of your own direction. Morning Coach has helped me take back control of my life and align my daily actions with my mission, vision, and values. If you're looking for more clarity, pur- pose, and intention - both personally and professionally - Morning Coach will enable you to do that."
Drop
an
image
Replace
Remove
Stacy Versailles
Family Physician, Mother, Wife, and Sister
"By far, MorningCoach® is THE system I
recommend. JB is in a league of his own
and the very best in the business of
personal development."
Drop
an
image
Replace
Remove
Dr. Paul Kilgore, MD
Physician
"JB's MorningCoach stands out for its realness: a genuine community and rich daily support for its members."
Drop
an
image
Replace
Remove
Ingolf Karst
MD, PhD
"Hands down, the simplest and most
effective way for me to organize
my projects and focus on the ones
that matter."
Drop
an
image
Replace
Remove
Dave Maxfield
Attorney, law professor, ABA-
bestselling author
"MorningCoach® has provided me a
structure to plan my life more holistically —
which is helping me achieve more, faster."
Drop
an
image
Replace
Remove
Dawn Kirk
HR executive & executive coach
"The most transparent, family- and group-
oriented solution out there. I wake up
excited to log in every day."
Drop
an
image
Replace
Remove
Eric Lama
Aviation engineering consultant
JB built MorningCoach® solo and has published a CoachCast every day for 21 years — the system on this page is the one he runs himself.
Tell us about your team
Tell us about your team
Twenty-one years, six thousand mornings, one system.
Twenty-one years, six thousand mornings, one system.
Twenty-one years, six thousand mornings, one system.
Tell us about your team and we'll show you what running it together looks like.
Tell us about your team and we'll show you what running it together looks like.
A new CoachCast every weekday, 21 years running
An eight-belt program you can cohort and measure
A team that moves through it togethe
Helping purpose-driven people design better mornings — and better lives — since 2005.
© MMXXVI The Alive Foundation Inc. All rights reserved.
1-800-277-0498
Helping purpose-driven people design better mornings — and better lives — since 2005.
© MMXXVI The Alive Foundation Inc. All rights reserved.
1-800-277-0498
Helping purpose-driven people design better mornings — and better lives — since 2005.
© MMXXVI The Alive Foundation Inc. All rights reserved.
1-800-277-0498